Category : Email Marketing

One of the best practices to grow an email list by a modern business is still sending marketing emails to clients.  Email List building is the process of gathering email addresses from website users or visitors. This is done to expand the subscriber

An email marketing sequence is a series of emails delivered to a subset of your email list’s subscribers. And an effective mail marketing sequence is extremely profitable because it’s proven that email marketing ROI can be as high as 3800%.   So what

If you are an aspiring digital marketer, who is involved in email marketing, reducing the email unsubscribe rate is crucial. That’s because the more users you retain on your email list, the better it is. And if you’re curious about methods to reduce

While running an email marketing campaign, it is critical to conduct audits to ensure that you are making the most of your time and effort. According to Campaignmonitor.com “KPIs—or key performance indicators—are measures of the performances of different aspects of an email campaign.

The importance of crafting powerful email newsletters cannot be overstated. Companies send email newsletters to their subscribers to keep them up to date on their newest news, activities, products, or service upgrades. One of the most distinguishing features of an email newsletter is

Email marketing is one of the most effective ways to reach your target audience. In fact, email marketing is vital for your business in multiple ways. Most importantly it builds brand awareness very economically. And this happens through easy, and direct access to

Email marketing is about connecting with your audience and helping them gain value. But why only email marketing for audience connection? Here’s why. Almost everyone nowadays has an email account. As a result, email marketing arguably has the broadest global reach. It’s also

Any guesses why email marketing is on the upswing today? Well, the simple reason is that the most popular online activity worldwide is –  reading emails. Hence email marketing. The highly effective method of sending emails to prospective consumers is known as email